Home Business Tech Google parent leads $1B Lyft investment, deepening Uber rift

Google parent leads $1B Lyft investment, deepening Uber rift

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This Monday, May 16, 2016, file photo shows a smartphone displaying the Lyft app, in Detroit. Google's parent company, Alphabet Inc., is throwing its financial support behind ride-hailing service Lyft, deepening its rift with market leader Uber. Google was an early investor in Uber, but now a self-driving car company that it created is suing Uber for alleged theft of trade secrets. (AP Photo/Paul Sancya, File)

SAN FRANCISCO (AP) — Google’s parent company is throwing its financial support behind ride-hailing service Lyft, deepening its rift with market leader Uber.