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UFO festival’s planned ‘Mars’ attraction canceled for this year’s event

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What had been announced as a new immersive attraction for the UFO Festival this year has been postponed until 2019.

Roebuck Entertainment, the company that has organized the Christmas Railway attraction at the Spring River Park and Zoo for two years and is headed by Roswell City Councilor and film producer Jacob Roebuck, released a statement Wednesday indicating that Mars 2147, a simulated journey to Mars, will not debut this year because of unspecified technical and logistical problems.

“Our goal is to create an amazing entertainment that people love,” the company stated in a news release. “We have high standards for the type of experience we provide, and, due to several unforeseen issues, we need more time to get it right.”

Originally the company intended to open in late June, about a week before the festival, in the former Cobean’s store on North Richardson Avenue. The attraction was described as mixing live action with video to take visitors on a simulated space flight to Mars and an exploration of its newest luxury resort and some mysterious circumstances surrounding it.