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Group plans new RV park

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Architect Ron Beard of Texas, a recreational vehicle park consultant, and Tara Marrs of Roswell present the plans for a Brasher Road RV park during a Tuesday city Planning and Zoning meeting. (Lisa Dunlap Photo)

Some Roswell residents and an Austin, Texas, recreational vehicle park developer are talking about building an RV park on the south side of the city.

Local realtor Tara Marrs and partner Aaron McGuire of Roswell and their consultant, architect and planner Ron Beard of Ron D. Beard & Associates of Austin, are working to develop an RV park at 505 W. Brasher Road.

As currently envisioned, the Marrs RV Park would be directly to the west of the U.S. Post Office on Brasher and near South Washington Avenue.

The property now owned by Constellation Estates LLC covers two lots and 9.2 acres. Up to 86 RV slots are being considered for the property, with each slot accommodating 45-foot vehicles and two parking spots, according to Beard.

Speaking at a Tuesday meeting of the city of Roswell Planning and Zoning Commission, Beard said the park is intended to be a “first-rate” location with “franchise level” standards.

“We really feel like, look, there are some nice facilities around and there are nice facilities in New Mexico, but this could be top of the mark as far as setting the stage for what an RV resort, RV park, in this town can be,” Beard said.

Beard said that he has more than 30 years of experience in his field and a website indicates that he has been focusing on RV parks and resorts for about 10 years now.

The park will not be used to provide primary residences, but instead is meant for shorter stays for tourists or extended stays of up to several months for full-time travelers, visiting nurses and doctors, oil industry professionals, visiting higher education faculty, students or business people.

Beard said the park will have strict standards and will institute credit or background checks for longer stays. Beard said plans have been developed to include several amenities as “magnets” to attract a higher-end clientele.

While the plans are “still evolving,” Beard said the amenities could include a lodge, a pool and bathhouse, a dog park, a recreation area and an amphitheater.

“You need those things because, my view in talking with RV operators all over the United States, is that the most highly amenitized facilities begin to generate the highest rates and occupancies,” he said.

The project might be phased, so not all amenities would be included at first. But Beard said there had to be some amenities for the project to be financially viable.

Executive Pastor Shawn Kelly from Church on the Move did raise some concerns.

Church on the Move has its church and other buildings on West Brasher Road and near South Washington Avenue.

“I wouldn’t say that we are not completely opposed to this,” he said, “but there are some elements that I would at least like to have answered.”

Kelly said that he is worried about traffic because Brasher Road is already heavily traveled at times. He also said that the neighborhood already has mobile home parks and RV parks. As a result, he said some in the area are not “economically sound” or are transients, which he said has led to crime at church buildings.

“If they could pull the clientele that they are talking about, that would be beneficial to our community,” he said.

The city Planning and Zoning staff and the city engineer recommended approval of the rezoning, and the seven members of the commission voted unanimously for it. The lots went from R-3 and C-2 to RVP, or Recreational Vehicle Park Division, a new zoning designation within the city.

In a later interview, Marrs indicated that work on the project is expected to start in about two months, after financing is obtained.

Senior Writer Lisa Dunlap can be reached at 575-622-7710, ext. 351, or at reporter02@rdrnews.com.