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New Mexicans warned of misleading insurance ads

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The New Mexico Office of the Superintendent of Insurance (OSI) is warning consumers about deceptive advertising about health insurance.

The advertisements claim that “Obamacare” or “Trumpcare” coverage is available, and asks consumers to provide personal information to obtain a quote for such coverage, according to a press release issued by OSI last week.

These advertisements seek to direct consumers to websites that are not operated by any federal or state health insurance marketplace.

Once a consumer provides personal information, the consumer is bombarded with high-pressure calls to purchase a plan that frequently does not offer the benefits, protections and financial help consumers have the right to expect.

Superintendent of Insurance Russell Toal said, “If you are looking for comprehensive health insurance that covers the essential health benefits and preexisting conditions, the best place to start is bewellnm.com or healthcare.gov. Financial help that lowers your monthly premiums is available for most shoppers.”

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OSI is seeing an increase in the ads, according to the press release, because it is the annual open enrollment period to purchase medical insurance through New Mexico’s health insurance marketplace, www.bewellnm.com.

The open enrollment period for signing up for health insurance on www.bewellnm.com or www.healthcare.gov is happening now and lasts until Dec. 15. For more information, call 1-833-862-3935.

If a consumer is concerned they may have purchased junk insurance through a deceptive advertisement, contact the OSI at 505-827-4601 or file a complaint at https://www.osi.state.nm.us/index.php/managed-healthcare-complaint/.