Home News Local News WESST opens new office in Lea County

WESST opens new office in Lea County

Mara Salcido (Submitted Photo)

Copyright © 2021 Roswell Daily Record

Consultant/trainer Mara Salcido will also provide assistance in Roswell

The non-profit economic development organization WESST has locations throughout New Mexico, but the need to serve the small business community continues to grow.

To ensure the Lea County community has adequate assistance, WESST recently added an office in Hobbs staffed by bilingual consultant/trainer Mara Salcido.

Salcido has experience working with small businesses, successfully developing entrepreneurial start-up programs and assisting with their marketing efforts, according to a press release issued by WESST.

A Lovington native, Salcido understands and knows the communities in southeastern New Mexico.

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“I’m so excited to expand my reach and assistance to more businesses,” Salcido said. “WESST will allow me to help our communities in a way I never could before. I love Lea County and I am glad to be of service.

“WESST’s focus on underserved small business owners will allow me to target and assist our Lea County businesses, especially those that are minority- and women-led. Southeastern New Mexico is filled with potential and existing resilient businesses, and through WESST, we will be able to facilitate continued real growth.”

The WESST office in Hobbs is located within the Hobbs Hispano Chamber of Commerce at 113 N. Shipp Street.

Salcido will also be providing assistance with training and consultations in Roswell, according to WESST Roswell Women’s Business Center Director Rhonda B. Johnson.

“We are excited to have a location in Hobbs,” Johnson said. “We have so many clients from Lea County and it is great to have someone there in person to work with them who has been a part of the Lea County landscape for years.”

Salcido has a master’s in Public Administration from the University of the Southwest and is currently working on her doctorate in Organization and Leadership Development.

In addition to the Hobbs office, WESST (www.wesst.org) has six other offices: Albuquerque, Farmington, Las Cruces, Rio Rancho, Roswell and Santa Fe.

The organization provides training, consulting and microloans to entrepreneurs across New Mexico as well as business incubation services to members of the WESST Enterprise Center in Albuquerque.

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